Alpha QX Gloves – Full Line Details

by: KP, Warrior Hockey Marketing

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So now that we’ve grabbed your attention with the Design Goals of Alpha Gloves and how they are Game-Ready off the shelf let’s go into more detail on the specs and differences of the gloves through the line.

We know, from sales figures, that the Alpha QX is not going to be on every hockey players’ hands.  Most top-end gloves don’t get the love they deserve because not many players use them or are even exposed to them.  So the product team wanted to make sure that every glove in the line, no matter price, enjoyed the comfort goals of the Alpha line.  Whichever glove you purchase or try-on, you’ll feel that Butter-Soft feeling right away.

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Our line has so much value from price to price, but sometimes it’s hard to know exactly what you get when you move up in price.  Let me be your guide.

Let’s start from the opening model Alpha QX5.

Continue reading Alpha QX Gloves – Full Line Details

Designing the Covert PX Helmets

by James Searle, Warrior Helmet Engineer

In 2014 when we began to establish goals for what would become the Covert helmet line, the two main areas of focus were fit and protection. The changes to the fit system were very straight forward; develop a traditional fit adjustment system to give the customer a fit that they are familiar with.

BUILDING A NEW FITTING SYSTEM

Moving on from the four-play adjustment system on our Krown helmet line, we decided to develop a traditional side clip system for front to back adjustment for the new Covert line. Contrary to the original Krown line, this did not necessarily represent an evolution in helmet fit and adjustment but it was exactly what we were being asked for, especially from the NHL pros. This change in adjustment system would allow us to reduce the number of plastic components in the rear of the helmet, ultimately reducing the weight and improving the balance of the helmet as well. This, combined with the sleek new look of the re-designed rear piece allowed us to bring a modern, lightweight helmet to market while maintaining that traditional Warrior look. Now players can just flip open the side flaps, adjust the helmet, close the flaps and forget about it. Mission accomplished.

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When we started talking about our protection goals, we ended up with more questions than answers. How can we tangibly improve protection? Protection has become such an important part of helmet technology, what can we bring to the industry to improve impact management? How does improving high-impact performance affect low-impact performance? Can you have both? To answer these questions, we had to get back to basics; get on the ice and throw some hits and learn from focused impact research.

Continue reading Designing the Covert PX Helmets

Alpha QX Glove – Butter Soft Feel

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by: KP, Warrior Hockey Marketing

It’s a right of passage for any new glove.  Try it on for size in the store and put on your imagination hat and think of what that glove will feel like after it has broken in.  Also, ask yourself, how long will it take to break in.

It was the first thing our design team wanted to do away with, as you probably read in our first Alpha QX Glove blog “Goals”.  Butter Soft Feel was the funny descriptor they used to achieve this off-the-shelf broken-in feel.  But how did they achieve this incredible feel in a glove…let me break down the simple changes here.

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Ritual GT – Tech Overview

by the Warrior Goalie Team

In our previous blog we shared some of the questions we asked ourselves before designing the new Ritual GT line. These questions could be summed with this; “Can we offer products with traditional design elements that also provide the unparalleled high performance established by the Ritual G3 line of gear?”

In this blog, we’ll introduce the features of the new Ritual GT gear. We’ll show you how we’ve combined conventional design elements with the best in class innovations of the G3 line. This merging of tradition and innovation delivers comfort and tried and true feel while still offering the advanced performance you need to Elevate YOUR Game.

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2017 Alpha QX Glove – Goals

by KP, Warrior Hockey Marketing, @warriorstickguy

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In April 2017, we will launch the all-new Alpha QX line of hockey gloves.  This line will replace our Dynasty AX line and continue our trend to modernize the traditional “4-roll” type of fit and feel.

The Dynasty AX line was a slight step away from the glove that really put Warrior “on the map”, the Franchise 4-roll.  This original glove made for a very boxy and voluminous fit and feel.  With the Alpha line, we take a bigger leap away from those old notions that a glove needs tremendous volume or be sloppy to be comfortable right off the wall.

I sat down with our lead glove designer, J.S. Dorval, to get the story behind the development goals of the new Alpha line.

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Warrior Covert PX Helmet – NHL Usage

by KP, Warrior Hockey Marketing

Warrior helmets are more visible in the NHL than ever before.  At the end of the 2015-16 season, 28 NHL pro players were wearing a Warrior helmet.  At the time of writing this blog post (Feb. 2017), Warrior has 70 players in helmets.

That’s a 150% increase in NHL helmets in one off-season.

You may ask yourself how such a huge jump happened over one summer?  The answer is pretty complicated.

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Continue reading Warrior Covert PX Helmet – NHL Usage

Tradition Elevated – Ritual GT

by the Warrior Goalie Team

When we designed the Ritual G3 line of pads, trapper and blocker, we set out to create products that would elevate every goalie’s game through performance driven innovation. The G3 set a new standard for goalie equipment performance; maximizing coverage, stability and mobility all while being the lightest gear on the market. With that said, there are still some aspects of modern goalie gear that do not suit every goalie out there. There are elements of past designs that are still relevant to goalies today and these features are important for some in how they move about their crease. As we designed the new Ritual GT line, these are some of the questions we asked ourselves:

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Thank You Hayley!

by DT, Warrior Hockey Marketing
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Photo courtesy of Dave Holland

Hayley Wickenheiser, one of Canada’s most iconic athletes of the last 20-years, announced today that she is retiring from competition.

An icon in every sense of the word, Wickenheiser leaves the hockey world with an astonishing list of accomplishments and the respect and admiration of millions worldwide. Five Olympic medals (four gold, one silver), two Olympic MVP awards and 13 World Championship medals (seven gold, six silver), highlight a career that spanned more than 20-years.

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Elevate YOUR Game – Ritual GT

by the Warrior Goalie Team

Happy New Year from the Warrior Goalie team! We hope you checked out and enjoyed our video highlighting the all new Ritual GT gear line and Ritual CR composite stick line. We are very excited to be bringing these new high performance products to you in the spring of 2017.

This past April, we launched the Ritual G3 line of pads and gloves. These high performance products have not only set a new standard for our competition to try and match but they have set a new expectation for what a set of gear can mean to your game. We have created the lightest pads and gloves on the market! At the same time, the G3 line offers exceptional stability, protection, durability and overall performance. We also introduced industry leading programs such as our six-month product warranty, our custom leg pad fit guarantee and an extensive product demo program through our retail partners.

Continue reading Elevate YOUR Game – Ritual GT